Don’t let your trepidation at the thought of creating a website diminish your excitement at starting your new business. You are probably wondering how much designing your website will cost and where to find a designer. The following tips should give you enough information to draw up a basic plan and start building a quality website.
Make sure that your clients can cancel an action when they need to. An action can be classified as completing a form or registering to receive content, like a newsletter. If your visitors can’t easily change their mind and back out of registering for a site feature, they may feel forced to complete a transaction. This isn’t good for your web traffic or your reputation.
Do not overdo the graphics on your site. While they’re essential to creating a cohesive and professional site, too many can make it look cluttered. Graphics should be used to improve the site, not overdecorate it. Also, including the “right” number of images makes it easier to navigate the site.
Use Photoshop to create attractive websites if you are a beginner. When amateurs use Photoshop, they often create very professional grade sites based off the capabilities of the software. By not having a program like this, you will be at a disadvantage because making a beautiful website design from scratch takes a lot of time and knowledge.
As you add images, use ALT tags. These tags help describe images for those that use graphic-disabled browsers and for those that are visually impaired and who use tools to translate the images to voice. Should your images serve as links, these ALT tags will offer a means to describe the link’s behavior also. ALT tags are also used by crawlers and this can boost your ranking.
Have the data that users enter into fields preserved so that it can be transferred over to other portions of the site where the same information has to be filled out. For instance, if someone filled in their name and address when creating an account, pre-populate this information when the customer fills out an order form. With this “sticky” information, you create a simpler, easier experience for your users, which will prompt them to stay on-site longer.
Be sure you take care of the people that use your site’s needs. The design of the website must be centered on the end user at all times. These needs include usability, accessibility, user interaction and overall user experience. These are some important considerations to make. Seeing things from your visitors’ perspective will benefit you greatly.
When using links on a page be sure the link uses text content. When a link uses text content, it is easy for the visitor to see and understand where they are going. Any links on your website should contain text because links without text can be accidentally selected without the viewer’s knowing.
A great “About Us” page will help your readers understand who you are and what you do. Often, a website will contain a boring, half thought-out page to cover this. Make it a little more exciting! Give people an introduction to your own background, how you became interested in web design, your inspirations, and what your business goals are.
Keep all of the site files you use as small as possible, regardless of design. Large files take longer to load when people visit your website. You want your site to load as quick as possible. Remember that there are still lots of people who do not have high speed Internet. Test your website to ensure that it loads quickly even on a dial-up modem connection.
Now that you have boned up on some basic concepts, you’re ready to get started on your own website design projects! Figure out how much money you can spend, talk to others and start getting ideas about the look of your site. You are now able to design a website that will fit all your criteria, and you won’t have to spend a fortune doing it.