A website is valuable for a number of reasons. They can be used for selling goods or services, or expressing thoughts or ideas. Most people would love their own custom website but don’t have a clue where to begin. In the following article, you are sure to find a number of ideas with regard to website development that help you in that endeavor.
Users can navigate your site easier when you have fixed-position navigation. This technique involves locking a site’s navigation panel in place as the visitor scrolls down the page. Not only is this convenient for your visitor, but it can also help internet marketers by facilitating any action for visitors (e.g purchase a product, subscribe to a newsletter).
Put a tagline on your site. Using a tagline simply means that you will need to come up with a quick statement that lets visitors know what your site is all about. The tagline serves to entice people to linger at your website rather than just pass through. Research shows that visitors spend roughly 8 seconds deciding if a website is worth exploring further. So make your tagline count.
Check your site in all of the different browsers. What you get on your browser isn’t always what your visitors see on their browser. Research every popular browser that people use, and adjust your design accordingly. Also check your site with different operating systems.
Avoid the use of pop-up advertising. Nobody appreciates new windows popping up automatically when they visit a webpage. The vast majority of users will just exit a site with pop-ups. Keep your customers happy, by steering clear of these annoying ads. If your web hosting company requires the use of pop-ups, consider moving to a new host.
Research keywords. While your main focus should always be on providing your customer with relevant and current information, you first need to work on gaining a customer base. Knowing which keywords will help visitors find your website will help.
If you are creating a very big website, you want to always incorporate a search function into the site. Place a search box visibly on your homepage that helps your visitors search single terms that may appear anywhere on your site. Search functions for websites are available from FreeFind and Google.
Always be aware of the size of your webpages and keep them as small as possible. Every Internet user does not have lighting fast speeds. If your site takes too long to load, you may lose visitors. You don’t want to leave your visitors waiting on each page, as they will likely just leave, never to return.
You should utilize free resources to build your website. Many people falsely believe that they need to purchase expensive software in order to create a good website, however, there are currently numerous excellent free tools on the market that help you to develop a very professional looking website. A basic Internet search should produce a number of free design programs from which you can choose.
When designing your website, you should avoid using too many different types of fonts. You need to consider how large the font is since some may be too small for concentrated website reading or smaller screens. Most sites use Verdana, which is easily read in different colors and sizes.
Research your subject thoroughly. If you want to have a blog or website, you need to research anything you plan on posting. Publishing inaccuracies and falsehoods will glean you a bad reputation, causing you to lose readers. The secret to a goo blog is familiarity with your subject.
Keep your website fresh and free of dated content. For example, if your web page is promoting some event that occurred a year ago, you’ve probably lost a lot of your readers. Viewers want to know that they are getting up-to-date information, and lack of attention in removing old products will not install this faith. Set a review schedule to update content and remove items that are no longer useful.
You need adequate meta tags on every page to attract more site visitors. Properly used meta tags make it easier for search engines to classify your site correctly. If you use poor meta tags, or worse, don’t use them at all, your site will get fewer visitors overall.
Choose file types carefully. You should use GIFs or JPEGs for graphics. PNG and BMP files are probably better for web graphics, but they also use much more disk space. Try converting images files to smaller sizes to make sure everyone that visits your site has a good experience.
Your site should be optimized to handle older editions of Internet Explorer, such as IE7 and IE8. Most people do not like Internet Explorer, but others still use it. They don’t render many elements in compliance with web standards, so workarounds are required. An example would be the vexing “box model bug” which troubled IE for quite some time.
How effective is your site’s design? Try a task-based usability test. After all, you want it to work for everyone, not just for those who tested it. When a site is designed well, the user is not going to run into problems trying to complete the task. However, if it’s not, it will give you insight into what areas on your website need improvement.
Graphics make a site more visually appealing. You will want text to wrap around pictures so it isn’t boring. Content that looks creative and well-done will keep visitors interested and want to return.
Consider duplicating code you already have to create new pages for your site. Copy the bulk of the code and then tweak it to change the content, heading and navigation menu. You can re-use a single “master” set of code to churn out a virtually unlimited number of pages.
Try using easy, maintainable and clear navigation. The length your visitors stay will depend on how you set out your navigation links. You must provide the user with easy navigation to create the right experience.
Your search box should appear close to the top of each webpage and should contain a minimum of 27 characters. Use a button that says ‘search’, rather than ‘go’ or ‘submit’. Ensuring these items are completed will let your visitors easily use your site, ensuring they’ll come back again.
It may be worth your while to check out some domain auctions if the website you designed needs a domain name. For instance, SEDO allows you to purchase a name from a wide selection of existing domain names that are no longer in use. It may cost more than buying a new domain, but all of the benefits make it worth every penny!
Use personal touches when creating a website. Incorporate your company image, media quotes, and client testimonials. These elements help to give your visitors something they can personally connect with. They can also boost a brand’s expertise to the viewer, which is essential for building your loyal customer base.
You should create a useful ‘About Us’ page Many websites that you see will have boring pages for this area. This is an opportunity to make your website stand out. Let people see a bit of your personal history. Try including items like, how you entered web design, who inspires you, and what your wishes for your business are.
You must look at the portfolio, and speak to the references, of any website development company you wish to work with. Some things to look for are: a record of working with well-known designers and a high standard of quality in their work. This will help you find out more about their level of design experience and quality.
A website is essential if you plan on moving your business forward. People use them to share information or run their own business online. Use the information you have learned here to build a website of your own that you can be proud of.